AI Insights · Timothy · April 2023
Top 5 Beauty Retail iOS Apps in Portugal: Q1 2023 Performance
A review of the top 5 beauty retail apps on iOS in Portugal for Q1 2023, highlighting download and active user trends.
In Q1 2023, the top 5 beauty retail applications on iOS in Portugal exhibited varying trends in downloads and active users, according to Sensor Tower data. Here’s a closer look at their performance.
Sephora - Maquilhagem e Perfum saw a gradual decline in weekly downloads, starting from approximately 2.8K in late December to around 1.2K by the end of March.
LOOKFANTASTIC: Beauty & Makeup experienced relatively stable weekly downloads, with figures fluctuating between 200 and 300. Active users showed a slight decrease from around 1.3K in late December to approximately 1.2K by the end of March.
Douglas – Perfumes e Cosmética had a similar trend in downloads, starting at nearly 500 in late December and stabilizing around 200-300 throughout the quarter.
BEAUTY BAY showed low download numbers, ranging from single digits to low double digits, with a slight increase in active users from 198 in late December to around 164 by the end of March.
Perfumerías DRUNI had modest download numbers, peaking at 26 in late February. Active users hovered around 90-100 throughout the quarter.
For more detailed insights and data, visit Sensor Tower.
